Google makes changes throughout the year, and as a result, changes in search engine optimization are bound to happen. Website owners who want to keep their sites visible on Google and want to gain even more traffic on their websites are always hunting for the latest SEO trends so that they can stay ahead of their competitors. 2019 is coming to an end, and its time to discover what new SEO trends can be used in 2020. We will give you an insight into the latest SEO trends – nextstepu.com/, which will get prominent attention in the year 2020.
Voice Search SEO
Mobile internet is growing bigger with each passing day, and as a result, we are getting away from typing. Voice search SEO is a technique that helps the computer to understand our speech. It is predicted that most of the online traffic would use Voice search SEO to search for queries instead of typing in the coming year.
Optimization of Video
If you use this technique effectively, it can help you in increasing a considerable amount of traffic on your website. Video is the most accessible medium to provide information about your brand. The quality of your video needs to be useful, but they wont be able to achieve a high ranking if you dont pick the right keywords. The combination of both can help you rank your video high on youtube.
Quality Content
Good quality content is the king. It will be a gateway to top Google rankings. The key to creating quality content is to have an understanding of the mindset of your audience and creating content accordingly.
User data protection
Nowadays, online security is a big concern for users. Global data protection regulation is working towards making the user data safer.
Smooth user experience
The business owners ensure to give their users a smooth and effective UX, which also results in good profits for them. A website with no technical issues, a fast download page, and easy to understand content will attract more users. The site gives a lasting impression of your business than any other promotions or advertisings.
Blockchain for SEO
Website owners are using blockchain as it has a lot of uses in making the use of the internet secure. It can also be used in seo and validates backlinks effectively, which will result in more profits for the owner.
Influencer marketing
With cut-throat competitions among websites on the internet It is always a wise decision to have an influencer in your marketing campaigns. Fortunately, almost every influencer uses social networking sites. You can find one and get approval of what you are doing and how you can achieve your goals.
In-depth content
If the users spend more time on your website, it brings higher profits for the site owners. Specific and great content which is engaging enough to hold users interest can help in keeping your website at top ranks on Google.
Artificial intelligence
Incorporating artificial intelligence into Google algorithms can help your website rank better and sniff out sites that have black-hat SEO.